Revolutionizing Executive Decision-Making with Real-Time Customer Analytics.
About the company
A major automotive electronics manufacturer.
Business Need
Customer data plays a pivotal role in strategic decision-making. For automotive electronics manufacturers, leveraging real-time insights is essential to staying competitive. To achieve this, our client sought to build a robust, centralized customer data platform that would provide executives—including AVP, DVP, VP, COO, and CEO-level stakeholders—with meaningful intelligence at a glance.
However, they encountered several challenges. Despite managing a vast dataset of over 10,000 customers, accurately forecasting revenue trends remained complex. The company also struggled with generating real-time queries across diverse metrics, detecting anomalies in operational and market data, and integrating sentiment analysis.
To address these needs, the client enlisted Altysys’ expertise to develop an AI-powered solution that would:
- Seamlessly aggregate and analyze diverse customer data
- Enable real-time visualization of insights through a centralized dashboard
- Deliver actionable intelligence
- Improve revenue forecasting accuracy
Solution
The Altysys team conducted a detailed assessment of the client’s needs and developed a structured solution roadmap. The team executed the plan through the following key initiatives:
- Implemented real-time SQL query generation using GPT-4.0.
- Integrated AI-driven sentiment analysis and forecasting models for predicting churn and revenue.
- Developed an intuitive data visualization framework that consolidates key metrics, including revenue trends, anomaly detection, and sentiment insights.
- Leveraged Azure AI and scalable cloud infrastructure to process high data loads.
- Enabled real-time anomaly detection to identify and flag irregularities in customer behavior and financial trends.
- Designed a scalable platform to support up to 50 concurrent executive users while maintaining high-speed data retrieval and processing.
Tech Stack
Azure OpenAI Service, Power BI, GPT 4.0, MS Azure
Business Impact
- Enhanced executive decision-making with a powerful, real-time customer insights dashboard
- Improved churn prediction accuracy by 15%, allowing proactive customer retention strategies
- 90% boost in revenue forecasting accuracy